Area: 266.62 km2 

Elevation: 740 m 

Population: 458,742 habitants (2019).

Pleiku is the capital of Gia Lai province, which is located in the central highland region of Vietnam. It is about 50 kilometres south of Kon Tum and 200 kilometres away from Qut Nhon. Pleiku is located at the intersection of Routes 19 and 14, making it the starting point for any kind of exploration in the Highlands.

With the exception of Da Lat, the tourism industry in other provinces in the Central Highlands is not developed. However, the exploration potential is diverse with the abundance of natural landscapes such as majestic mountains and beautiful waterfalls, sea lakes; and even artificial landscapes such as tea farms, coffee farms, rubber tree gardens; and the culture of the local ethnic minorities of the Jarai and Bahnar.

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